Why Exhibit

Your customers will be here. Will you?

The Discover Boating® Norwalk Boat Show® draws boaters, fishermen and water sports enthusiasts from throughout the Northeast. It’s a 50-year tradition that delivers what other forms of marketing cannot: face-to-face connections with motivated buyers.

why exhibit image

  

  

why exhibit image

Attendee Demographics

Based on 2024 Consumer and Exhibitor Post-Show Surveys
 
Age
 
18–34 years old — 3%
 
35–44 years old — 9%
 
45–54 years old — 16%
 
55–64 years old — 32%
 
65 years old or older — 40%
 
Income
 
Less than $50,000 — 4%
 
$50,000–$74,999 — 7%
 
$75,000–$99,999 — 7%
 
$100,000–$149,999 — 19%
 
$150,000–$249,999 — 25%
 
$250,000 or greater — 38%

Where Brands Meet Buyers

On average, 10,000+ serious outdoor enthusiasts from New York City, Long Island, Rhode Island, and Connecticut’s prestigious Gold Coast walk through the gates every year.

72%

own or plan to buy a boat

 

37%

came to buy

 

51%

made a purchase at or after the show

 

Why Brands Keep Coming Back

 

73%

of exhibitors rate the show
experience positively

 

67%

rated attendees positively in
engagement and product interest

Modern Consumers Crave Experiences—Be Part of One

Our show offers a dynamic, interactive marketplace where you can:

  • Tailor your pitch with one-on-one interactions
  • Align your brand with an entertaining, educational, and inspirational event
  • Generate leads and build your prospect database
  • Reach people at exactly the right moment—when they’re looking to buy

Questions

Marine Businesses:

Bulk-Land & Water Slips: Chris Dimmerling 617-472-1742  Cdimmerling@nmma.org
In-Line Booth: Josh Rosales 646-370-3679 Jrosales@nmma.org

 

Non-Marine Businesses:

Joe Campise - 312-946-6238 Jcampise@nmma.org